What & for whom

Transform performance through Character.

The human-first way to 360 assessments, people analytics and professional development.

How we help

Promote from within

Unlock hidden talent through learning and development based on agency, accountability and ownership.


Create growth culture

Foster a human-first company culture that nurtures productivity, initiative and collaboration across the board.


Attract and retain top talent

Enhance employee engagement and retention by empowering people to feel connected, valued and motivated.

54 Character Qualities

Underpinning the most in-demand skills in the world.

Tap into strengths, optimise growth opportunities, and drive performance. Try it for yourself for free with a unique Character Key today.

performanceTo think and do
impactTo make change
acumenTo be insightful
nurtureTo evolve together
personalTo be my best self
interpersonalTo behave as one

Ready to start your

Character journey?

  • Resilient
  • Competitive
  • Discerning
  • Analytical
  • Honest
  • Reliable
  • Perceptive
  • Visionary
  • Confident
  • Creative